Meet the Doctors
Doctor Bobbie Barsness
Dr. Barsness was born and raised in River Falls. She worked for Dr. Ginsberg while attending UWRF for biochemistry. She then attended the Illinois College of Optometry and graduated in 2008, when she joined Dr. Ginsberg’s practice. In 2013, she purchased the practice, gave the office an overhaul and is looking forward to growing her practice and raising her family in River Falls! |
Doctor Chris Roghair
Dr. Roghair was born and raised in the small town of Richland Center, WI. He received his undergraduate degree in Psychology from the University of Wisconsin – La Crosse. Afterward, he graduated summa cum laude from the Illinois College of Optometry (ICO) in Chicago. At ICO, he completed clinical rotations in ocular disease, contact lenses, low vision rehabilitation, pediatric optometry, and primary care optometry. Dr. Roghair prides himself in providing thorough, personalized care to patients of all ages and backgrounds – from infants to older adults.He is a member of the Minnesota Optometric Association, American Optometric Association, and Vision Optometric Services to Humanity International (VOSH). During optometry school, Chris traveled on mission trips to Oaxaca, Mexico and Chiquimula, Guatemala. Volunteering and community service are very important to him.
Outside of clinic, Dr. Roghair enjoys spending time with his wife, Ellyn, and their 2 daughters. He also enjoys being active outdoors - playing sports, running, biking, and hiking.
Dr. Roghair was born and raised in the small town of Richland Center, WI. He received his undergraduate degree in Psychology from the University of Wisconsin – La Crosse. Afterward, he graduated summa cum laude from the Illinois College of Optometry (ICO) in Chicago. At ICO, he completed clinical rotations in ocular disease, contact lenses, low vision rehabilitation, pediatric optometry, and primary care optometry. Dr. Roghair prides himself in providing thorough, personalized care to patients of all ages and backgrounds – from infants to older adults.He is a member of the Minnesota Optometric Association, American Optometric Association, and Vision Optometric Services to Humanity International (VOSH). During optometry school, Chris traveled on mission trips to Oaxaca, Mexico and Chiquimula, Guatemala. Volunteering and community service are very important to him.
Outside of clinic, Dr. Roghair enjoys spending time with his wife, Ellyn, and their 2 daughters. He also enjoys being active outdoors - playing sports, running, biking, and hiking.
MEET THE SUPPORT STAFF
Cady Miller
Cady joined our team in February 2017, she has 9 years experience in the Optometry field. Cady is a medical assistant and CPO certified technician. She has a passion for Optometry and loves taking educational seminars and helping our patients during exams. Outside of work Cady and her husband enjoy travel, riding their horses, and working around their small hobby farm.
Cady joined our team in February 2017, she has 9 years experience in the Optometry field. Cady is a medical assistant and CPO certified technician. She has a passion for Optometry and loves taking educational seminars and helping our patients during exams. Outside of work Cady and her husband enjoy travel, riding their horses, and working around their small hobby farm.
Taylor Longsdorf
Taylor joined our team in August 2020. She received her degree in Business Administration and Human ResourceManagement from Metropolitan State University. Outside of work she enjoys traveling and spending time with her family & pets.
She's also known for her daily dad jokes:
"Why did the phone wear glasses?"
"Because he lost his contacts." :-)
Taylor joined our team in August 2020. She received her degree in Business Administration and Human ResourceManagement from Metropolitan State University. Outside of work she enjoys traveling and spending time with her family & pets.
She's also known for her daily dad jokes:
"Why did the phone wear glasses?"
"Because he lost his contacts." :-)
Cassie Matzek
Cassie joined our team in Summer 2022. She was born and raised in Prescott, WI. She has lived in River Falls with her husband since 2014, together they have two daughters. Outside of work she enjoys spending time with family, cooking, watching sports, and going to concerts.
Cassie joined our team in Summer 2022. She was born and raised in Prescott, WI. She has lived in River Falls with her husband since 2014, together they have two daughters. Outside of work she enjoys spending time with family, cooking, watching sports, and going to concerts.
Dani Corey
Dani joined us in early 2019 as an optician and insurance specialist. She has an accumulated 5 years of optical experience and has a high passion for eye care and its ever-changing industry. As a previous student of the University she is very familiar with the city of River Falls and enjoys the small-town feeling and genuine people. In her off time she enjoys art, hiking, and spending time with her husband and their 3 big dogs in Afton, Minnesota.
Dani joined us in early 2019 as an optician and insurance specialist. She has an accumulated 5 years of optical experience and has a high passion for eye care and its ever-changing industry. As a previous student of the University she is very familiar with the city of River Falls and enjoys the small-town feeling and genuine people. In her off time she enjoys art, hiking, and spending time with her husband and their 3 big dogs in Afton, Minnesota.